Either way, domain verification is to configure the aggregate event measurement tool (discussed in the next point).
Even if the 8 priority conversion events are automatically ranked by Facebook in this tool, you must have verified your domain to make changes to this ranking and launch campaigns with the “conversions” objective, otherwise it will no longer be possible to optimize your campaigns for certain events outside the 8 priority events.
This brings us to the next point
At this point, you already have a small idea of the role of the
Otherwise, I redefine it for you here!
Concretely, the aggregate Germany Business Email List event measurement tool will allow you to process web events from devices that have refused advertising tracking, . iOS devices.
As I told you Facebook assigns a priority
to your conversion events by default according to your campaign history, but you may want to make some changes, hence the interest of learning how to use this tool!
Before that, here are that are important to know about the aggregate event measurement tool:
You can configure up to 8 priority events per domain (standard and custom events as well as custom conversions)
Only these events will be available for conversions campaigns and will be measurable in your B2C Reviews Campaign Manager Only the event with the highest priority will be trackable in your Campaign Manager (according to an attribution window 7 days after the click)
Let’s move on to the configuration of the tool!
Once your domain has been verified, you will be able to configure your 8 priority events in the aggregate event measurement tool.
Are you there?
Click on the following tab: “event aggregate measurement tool”.
Select your domain (if it is not yet verified, you should see a “Verify domain” button which will take you to the verification procedure for this domain in your Business Manager).
Finally, you are free to configure your 8 priority conversion events. since when a user refuses tracking on iOS, Facebook will only be able to report a conversion event (your conversion event having the highest priority).