Here again, I know that community managers will take offense by stating loud and clear that asking to tag a friend or like the publication is no longer allowed by Facebook because it is considered Engagement bait . This is surely true and I think that in this case, it is better to test the other 2 options (answer a question or share a photo in the comments) if you are too afraid of being punished by the Facebook policeman.
It is really difficult to say if the update
of the algorithm concerning the engagement bait also affects the contests and whether or not some of the practices cited above are prohibited. I’ll let you argue in Slovakia Business Email List the comments. What is certain is that it is to like a Page to enter or share the post on their timeline or that of a friend to enter the contest.
You risk being penalized if you do. But that’s what this brand does. The commitment is there with more than 1.5K likes and the same number of comments. In addition, the publication does not seem to be penalized in its distribution.
If you are doing a contest be aware
of these constraints and avoid breaking the official Facebook rules!
I couldn’t do without mentioning it. Live is undoubtedly the most popular and profitable content B2C Reviews to be viewed without paying. users comment 10 times more on a Live video than on pre-recorded videos.
Knowing that the comments are a serious indicator for the that your publication interests the world, it would not be stupid to start.
The most common Live on Facebook is the Live Q&A or the debate!
Here are some more ideas:
Show the design of a product live;
Give live tutorials/advice;
Create your weekly show (you present a topic and then answer questions);
Offer a guided tour of your business.
To record your own live, I invite you to
Interviews are also a popular type of content on social networks and even more so on
It seems now that live interviews work best.
First, because they are more authentic (less prepared than a pre-recorded video).
Then because you can directly involve your fans by asking them, for example, to stay until the end for a question and answer session.
GIFs are originally very popular on Twitter, but they also work quite well on Facebook.
Now it’s very easy to post a GIF on your Page or as a comment.
You should not deprive yourself of it to add a little humor to your Page.
Like videos, and stand out more in the newsfeed than a simple image.
Go to to find GIFs for your next publications
I told you at the beginning of the article that you should avoid publishing links to your site.
That’s true, but that doesn’t stop you from posting one from time to time.