Are your Facebook advertising campaigns perfectly optimized ? Let’s talk 30 minutes on the phone Our team analyzes the state of your campaigns based on 7 criteria You receive strategic recommendations with the 5 most urgent areas for improvement to optimize your expenses BOOK A CALL 2) 3 examples of inspiring DNVBs Before telling you more specifically about DNVBs and the common characteristics they share, let me give you 3 examples of DNVBs that you may be familiar with.
All of them have quite a different story
that is worth knowing! Bobbies Bobbies is a Parisian shoe and leather goods brand. This is one of the first DNVBs to appear in France in 2010! It was born from the association of two very good friends, Antoine and Iran Business Email List his partner Alexis who, at the time, could not find moccasins that they liked. So they launched in April 2010, in an apartment, a private sale of spiked moccasins. And in one day, they managed to sell no less.
than 500 pairs simply thanks to their
network and a Facebook Group. It was with this product that the brand entered the shoe market, as Antoine , the co-founder of Bobbies, explained to me in my podcast . Today, Bobbies offers all types of shoes for all tastes for both men and women. The brand has also developed its collection of leather goods. With each collection.
the brand manages to reinvent itself and offer new styles that we have never seen before on their site! They also have several points of sale in Paris, London and Amsterdam. Proof that DNVBs do not generate 100% of their turnover, but we will come back to this later in B2C Reviews this article! Breathe You have surely discovered the natural deodorants of the Respire brand by the charming Justine . Respire is a DNVB which was founded much later than Bobbies, but which is just as well known to the French. How is it possible ? In 2 words: storytelling and community . Very quickly, Respire became known through an extremely well-prepared crowdfunding campaign by Justine and her teams.
