Internal optimization of the site plays a significant role in promotion in Yandex. This includes competent composition of the title and description of pages, thoughtful interlinking, optimization of texts and images. Each of the elements of internal optimization requires separate study.
Understanding, and it is not possible to analyze everything in detail within.
the framework of one article. But you must understand what to pay attention to when preparing your site for promotion in Yandex.
Social factors and ranking – is there a connection?
Social networks occup y an important place in the life of modern society. This is also understood by search engines, which take into account the social response of site users. There is an opinion that in the next few years, social signals will significantly increase their weight, and sites that users actively and happily talk about on their VKontakte, Odnoklassniki, Facebook or Twitter pages will occupy good positions in the search results. Even now, you can trace a certain connection between social signals and the place in the TOP of the search engine.
Let it not be clearly visible yet
but there is a trend, and website student database optimization everything is moving towards the fact that this ranking factor will gain momentum. Therefore, think ahead and encourage your users to share information.
>From personal experience, I would like to add that this site began to develop in parallel with the VKontakte group, and at the moment the average daily traffic of visitors from social networks is about 300 people per day, which significantly increases the level of loyalty of Yandex and Google to this resource. By the way, here is a link to the group where the traffic comes from.
Ad the last question that
I wanted to raise in this website optimization article is to buy or not to buy links for promotion in search engines? As add an image to your message practice shows, although Yandex has announced a decrease in the importance of adb directory external links in ranking, this does not mean that it is ready to refuse to take them into account at any moment. For years, the search engine ranking system has been built.