Tap the slider to activate.
Next, set a daily or lifetime budget for your campaign.
Select a bid strategy for the campaign. Facebook suggests using the lowest-cost bid strategy for best results with Campaign Budget Optimization.
Set up the rest of the campaign and run it. Keep in mind that if you run Facebook campaigns for multiple dealerships, you’ll need to set up a separate campaign for each one.
Monitor your campaign’s performance and gather insights
Learn more about Campaign Budget Optimization.
The new Campaign Budget Optimization model is a simple way to maximize campaign results and automate budget optimization. For dealership engineer data marketing campaigns, switching to the new model will require some advance planning and possibly a restructuring of your campaigns. However, if you do your research and new budget optimization structure prepare now, you’ll be ready to see great results with the new Campaign Budget Optimization once it’s available.
If you have any questions
or would like to discuss budget optimization, please contact us.
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